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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Make It Make AdSense Google AdSense publishers are in crisis, as their RPMs (revenue per 1,000 impressions) have collapsed since late February, Search Engine Roundtable reports. The official Google support forum has been flooded with hundreds of complaints of RPMs dropping between … Read more
Google AdSense announced a new auto ads format named “Ad intents.” Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results. Google wrote, “Today, we’re launching a … Read more
For the original iTunes version, click here.The Google March 2024 core update is still rolling out, almost 6 weeks now, and we saw two shifts of ranking volatility, both mid-week and the weekend before. Google’s Danny Sullivan went on the defensive on search quality and forum listings in the search results. Google’s site reputation … Read more
New Policy Changes to Address Synthetic Content and Web Search Spam Publishers and content creators are advised to stay informed about these changes to avoid potential disruptions to their AdSense operations. NEW DELHI (India CSR): In a recent notification, Google AdSense has announced upcoming changes to its Sexually Explicit Content policy along with revisions … Read more
Google AdSense has removed reference to your privacy policy as a place to withdraw consent. AdSense now has clarified that the revocation link at the bottom of the page should say “Privacy and cookie settings”. Google wrote: In the Privacy & messaging user message, we removed reference to your privacy policy as a place … Read more
Enhanced Privacy Protections for Swiss Users Require Action from Google Ad Partners NEW DELHI (India CSR): The advertising industry as a whole is taking into consideration evolving user expectations with regards to privacy across Europe. Google has announced an update to its EU User Consent Policy, extending its scope to encompass users in Switzerland. … Read more
Google AdSense has launched an Ad Intents format, giving publishers a new option for Auto ads to appear on their websites. The ads, which are for many types of industries, are automated. Advertisers can choose to have Auto Ads serve up as “ad intents,” which the company describes as a …
Google AdSense planned on changing the minimum reporting thresholds for Custom Channels and Search Styles to 100 clicks per day on May 15th. But Google sent an email to AdSense publishers that it will not make those changes. Google’s email said, “After carefully considering partner feedback, we will not make any changes to reporting … Read more
Google AdSense publishers are experiencing significant reductions in earnings and RPMs (page revenue per thousand impressions), with reports beginning in late
Google AdSense will roll out two changes for publishers. The changes are scheduled to take effect early next year. The company says it will pay publishers per impression, and split the AdSense revenue-share into separate rates for buying and selling. The idea is to offer publishers consistency in comparing fees across …